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Digital Marketing Technology Stack: 25 tools to get you started in digital marketing, by Mohan Sarma
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Do names like Trello, Zapier, and Balsamiq make you feel like you’re reading the street signs in a foreign country? Then let Digital Marketing Technology Stack: 25 tools to get you started in digital marketing bring you up to speed in the world of “MarTech,” and help you craft a stellar marketing calendar to keep you on track. The marriage of marketing and technology, or MarTech, is here to stay, and this eBook is your guide to staying current. Use these 25 tools to get your marketing strategy back on track, collaborate more effectively, and finish projects ahead of schedule. Don’t be the last marketing director to hear about the latest SEO and CRM tools, or the ad agency intern mindlessly scrolling through Pinterest for hours everyday. Download this eBook today, and get on your way to becoming a MarTech Guru.
- Sales Rank: #790672 in eBooks
- Published on: 2016-09-21
- Released on: 2016-09-21
- Format: Kindle eBook
Most helpful customer reviews
0 of 0 people found the following review helpful.
This is a great book if you are just getting started in the ...
By jonesmatr
This is a great book if you are just getting started in the marketing world, and trying to make sense of all the resources out there. I think it would also be a great book for someone that has been in the marketing industry for a while, but has been too busy to keep up with all the great new tools available to them. I really like having the marketing calendar at the end give me an idea of areas my attention should be focused. It's nice to have a look at how an actual marketing professional utilizes their time. The book is broken up into short sections that are packed with useful information. It's a quick and easy read, but you find yourself going back to it, and using it like a reference source, because it's hard to keep track of all the company names out there, and what they all offer. And even if you don't like some of the suggestions made in the book, it give you a place to start, and a direction to look in, which sometime is exactly what you're looking for anyway. Looking forward to reading more books in this series!
0 of 0 people found the following review helpful.
Comprehensive guide to technology use in maximizing business potential.
By Steve Min Hwangpo
I particularly enjoyed the variety of options with regard to tools available in making the marketing of a business simpler and easier. Through my quick reading at a coffee shop, I was able to get a better understanding of how some oversaught tools can truly impact work performance and efficiency. I enjoyed the clear structure and section 2 which put insight as to how one may structure their daily lives around the planning and implementation of projects. It is a great read. I would recommend this book to students like myself or people seeking to improve their brand or company's presense and perceived value.
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